Business
An AI started ‘tasting’ colours and shapes. That is more human than you might think
The brain often blurs the senses – a fact that marketers often use in the design of food packaging. And AIs appear to do the same.
What is the flavour of a pink sphere? And what is the sound of a Sauvignon Blanc?
Such questions may sound ridiculous, but a huge body of literature shows us that the human brain naturally merges sensory experiences. We may not be conscious of the phenomenon, but we associate different colours, shapes and sounds with different flavours in ways that can subtly shape our perceptual experience, for example.
The colour of our glass, or music playing in the background of a bar, can determine how sweet or musky a wine tastes, for instance. “This cross talk between the senses is happening almost on an ongoing basis all the time,” explains Carlos Velasco at the BI Norwegian Business School in Oslo, Norway. In extreme cases it can manifest in a blurred sensory experience for some people where words might trigger specific tastes or music produces a riot of colour – something known as synaesthesia.
And while the idea that you can “taste” a colour or sound may seem absurd enough, Velasco’s latest research suggests that generative artificial intelligence systems may also do this too. As with all AI algorithms, this is largely a reflection of biases in the data they were trained on, so they are perhaps just highlighting how common these associations may actually be. But Velasco and his colleagues hope to use this fact to find many other ways to hack human senses.
Business
A billion laser points helped bring Notre Dame back to life
After a catastrophic fire five years ago, the Notre Dame Cathedral de Paris reopened this month looking almost the same as it did when it was first constructed in 1163.
The massive reconstruction project was a testament not just to the hard work of the French people – but also to the lasers, drones and other advanced technology that gave rebuilders a window into the building’s past.
“The time frame wouldn’t have been possible without the record of what existed,” Amy Bunszel, executive vice president of architecture, engineering and construction at 3D-software company Autodesk, told CNN. Her company was a major part of creating a model of the building as it existed before the fire, giving the reconstruction effort a sort of guide for what to do. “It would’ve required a lot more guesswork. Imagine taking millions of tourist photographs (as a reference point) versus having one consolidated perfect representation.”
Business
Inflation was the cause, not the result, of the ‘hot’ labor market, research shows
Back in 2022, when the labor market was so hot that Beyoncé even released a song about it, Americans were job hopping in large numbers, boosting their salary in the process.
The Great Resignation was in full swing.
That fueled fears of a “wage-price spiral” — where wages and prices perpetually rise and feed off each other.
But what appeared to be a hot job market was actually a symptom — not the cause — of the recent bout of inflation, according to new research that explored the consequences of unexpected rising prices on the labor market.
Business
The Container Store files for bankruptcy
The Container Store has filed for bankruptcy. It is the latest well-known retailer to fall victim to customers cutting back on discretionary spending.
The 46-year-old company said in a statement late Sunday that filing for Chapter 11 bankruptcy protection will help it “bolster its financial position, fuel growth initiatives, and drive enhanced long-term profitability.” The Container Store revealed in court documents that it has about $230 million in debt and just $11.8 million in cash on hand, but will receive $40 million in fresh financing.
The chain’s 102 locations and website will remain open for orders during the process, which is expected to take 35 days to complete.
“The Container Store is here to stay,” said CEO Satish Malhotra in a statement. “Our strategy is sound, and we believe the steps we are taking today will allow us to continue to advance our business, deepen customer relationships, expand our reach, and strengthen our capabilities.”
Payments to vendors and suppliers will be made as normal and all customer deposits and orders will be honored and delivered, the company said. The Container Store plans to emerge as a private company when the Chapter 11 process is complete.
The company’s Sweden-based Elfa brand, described as a “premium customizable storage system,” isn’t included in the bankruptcy.
The filing comes a few weeks after a deal with Beyond, the parent company of Bed Bath & Beyond and Overstock.com. The Container Store was expected bring Bed Bath & Beyond-branded products to some stores, but that deal appears to be in jeopardy. Beyond previously said that the financing deal was in doubt because the Container Store was struggling to reach an agreement with its lenders.
The Container Store’s stock has already been delisted by the New York Stock Exchange because it failed to meet the exchange’s financial standards.
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