Business
TikTokers offered $5,000 to join Facebook and Instagram
Social media giant Meta has offered to pay up to $5,000 (£4,040) to popular creators in the United States who join Facebook and Instagram.
It says those joining from “third-party social apps” will get cash based on “an evaluation of your social presence”.
Though it does not mention TikTok by name, the timing would suggest Meta is attempting to capitalise on the uncertainty surrounding its rival, as questions swirl about whether President Trump can find a way of preserving it for US users.
TikTok says it has 170 million users in the US – with many of them relying on it for their livelihoods – meaning lots of people would be seeking an alternative place to post if the platform disappeared.
Meta says on its website that those accepted into the so-called “Breakthrough bonus programme” will be paid the money during their first 90 days on the app, so long as they post regularly.
Users must post at least 20 reels on Facebook and 10 reels on Instagram – Meta’s version of vertical TikTok videos – during each 30-day period.
It also dictates that these must be original videos, rather than those previously shared on other platforms.
But not everyone can join – the cash will only be available to those people who are completely new to either Facebook or Instagram.
And the firm will seemingly decide who to accept on a case-by-case basis, as people must apply to be accepted onto the programme.
It is also offering other perks, such as a free subscription to its blue check verification system.
Business
An industrial Chinatown near the US southern border readies its options should Trump tariffs come
The huge industrial park sprawls across the rural landscape with row upon row of warehouse-sized manufacturing units. Logos and signs plastered with red and gold — lucky colors in Chinese tradition — brighten the otherwise gray exteriors while aromas of Peking duck come from an on-site canteen.
But this development is thousands of miles from Beijing or Shanghai — and just a few hours’ drive from the Texas border, in northern Mexico.
Business
No, Trump did not become an overnight ‘crypto billionaire’
President Donald Trump’s meme coin may be a textbook cash grab — not unlike his $60 made-in-China Bibles and his $400 gold sneakers — but it’s not the kind of venture that can catapult his wealth into the stratosphere.
Some news outlets reported an absolute melt-up in Trump’s net worth over the weekend, and those figures have run wild on social media. Respectfully, though, you have to squint really hard and swallow a giant red crypto pill to conclude that the president’s net worth suddenly shot up 800% on the back of a digital asset that is functionally useless (more on that in a moment).
He’s still a billionaire, to be sure, but a single-digit one — hundreds of billions of dollars away from the levels of the wannabe tech oligarchs who surrounded him at Monday’s inauguration.
Business
Today’s CEOs are the last to manage all-human workforces, says Marc Benioff
Today’s chief executives are the last generation to manage all-human workforces as companies increasingly adopt artificial intelligence, Salesforce CEO Marc Benioff said Thursday.
“From this point forward… we will be managing not only human workers but also digital workers,” he said on a panel at the annual meeting of the World Economic Forum in Davos, Switzerland.
Benioff provided a recent example from his own business.
He said Salesforce’s software had been used to help run the annual conference in Davos for more than a decade. But this year, for the first time, the San Francisco-based tech giant incorporated an “AI agent” into its app for Davos attendees to help them decide which panels to attend.
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